News Posts

How to Make Your Business Attractive to Investors

Getting a business off the ground requires capital. Cash flow is needed for developing your product, hiring the right staff, and implementing your distribution process. There are a few options to get a head start financially, but one of the most lucrative is through the use of investors. Investors provide organizations with a portion of the funding they need to complete their business. They usually offer flexible repayment and can help you make sound decisions on how to move the company forward and ultimately find success. If you are serious about working with an investor, you'll want to address a few areas of your business and compile an effective strategy to position yourself favorably.

TIpsJeffrey HopmayerMay 22, 2018attracting investors

Brindiamo Group Experts Predict 2018's Beverage Industry Trends

Today's beverage drinker is changing. For years, the news has been dominated by the difference the emerging Millennial generation is making on the economy and consumerism. It's not just salaries, marriage, and the housing market they influence but the adult beverage industry as well. As we start to wrap-up the first quarter of 2018, we wanted to highlight some of the emerging trends you'll see throughout the rest of the year.

TIpsJeffrey HopmayerApril 2, 2018beverage trends

Financing Your Own Distillery

The spirits industry can raise another glass to a successful year. 2017 saw a lot of growth in the market rising 4.5% at $25.2 billion in sales. With all the potential growth, finding room for yourself in the market sounds incredibly appealing. For many start-ups the biggest hurdle they face is financing. Every company needs capital to get their ideas off the ground, but not everyone knows where to look. Fortunately, there are different ways to find the money you need to start your distillery.

TIpsJeffrey HopmayerFebruary 15, 2018Financing

The Branding and Packaging Design Process for Craft Spirits

Starting a new brand is exciting. Seeing your vision become a reality is a benchmark that many individuals don't have the pleasure of experiencing. A lot happens before launching, and it's important not to rush through steps. The design process is the start of the brand formation, and as exciting as this step is, you don't want to fast-forward through any of the operations.

TIpsJeffrey HopmayerFebruary 8, 2018Branding, Packaging Design

How to Brand Your Beverage Company

When competing in a highly saturated market, you need to position yourself favorably amongst the competition and good branding can do just that. Branding increases value, delivers your message, and legitimizes your beverage company through the use of strong visual representation. It carries a great deal of importance because it serves as a guide to understanding the purpose of the business and how to align yourself within the market.

TIpsJeffrey HopmayerJanuary 2, 2018Branding

Issues to Consider When Buying and Selling a Distillery

The distillery business is growing and presents a lot of opportunities for successful investments. Several high-profit acquisitions happen every year, and the trend is expected to continue. Whether you are looking to buy or sell a spirit brand, there are a few issues that could cause some setbacks, but with the right, due diligence everyone can walk away from a winner.

TIpsJeffrey HopmayerDecember 19, 2017Acquisitions

Breaking Into the Alcoholic Beverage Industry: How Much Does it Cost?

So you’re thinking about cracking into the alcoholic beverage industry — cheers to you! It’s likely that you have more questions than answers at this point, but rest assured, you’re in the right place. At Brindiamo, we’re committed to helping you achieve success not only by offering sound advisory services, strategically introducing you to key players within the alcoholic beverage industry, and by helping young companies raise the capital they need to achieve success, but by providing you with the tools you need to make informed decisions.

TIpsJeffrey HopmayerNovember 28, 2017Strategy

Starting a Beverage Company

Crafting a solid business plan is critical for starting a successful beverage company. The U.S. beverage market is a $354.2 billion industry with alcoholic beverages making up 60% of the revenue. This provides a lot of opportunity for growth if you are looking to start a profitable business.

TIpsHorton AdminNovember 21, 2017Branding