Alcohol Distributors Work and Why You Should Care Whether you’re buying alcohol from a bar or restaurant, grocery store, or gas station, it goes through a process to get from where it’s made to where it’s sold. That’s… Read More
How Irish Whiskey is Distilled Irish whiskey is one of the world's best-known and most popular spirits. It has also been around for longer than you might think: Irish whiskey first appeared in the 18th… Read More
The History of Irish Whiskey First recorded and memorably described in an Irish Gaelic document as “water of life” in 1405, Irish whiskey clearly has stood the test of time from its beginnings in the… Read More
What Makes the Bourbon Industry So Special Nearing the end of 2021 and just two weeks before Christmas, tornadoes destroyed and ravaged hundreds of homes across western Kentucky. Soon after, the Kentucky Distillers’ Association, Bourbon Crusaders, and… Read More
Why Bourbon Is Booming With its well-known history of boom-and-bust, bourbon’s major comeback and accelerated growth in the last 15 to 20 years surprised many – including some of the industry’s biggest bourbon owners.… Read More
Innovations in the Bourbon Industry In an article titled “Whiskey Innovation 2021: Must-Visit New Projects in Whiskey,” Forbes praised established distilleries and start-ups that are finding new ways to bring unique and quality products to… Read More
What Is the Three-Tier System? In recent years, a national survey by the Center for Alcohol Policy found that 87% of Americans felt confident in the safety of alcohol beverage products sold in their state.… Read More
What Do You Need to Start, Invest in a Liquor Brand? As bourbon has grown into a national and global phenomenon in recent years, the number of distilleries, brands, and investors have grown exponentially, as well. Kentucky’s bourbon success alone currently… Read More
What Does It Mean to Own an Alcohol Beverage Brand? When you think of who owns your favorite alcoholic beverage brands, you might think of celebrities like Matthew McConaughey with his Wild Turkey Longbranch Bourbon or David Beckham and his… Read More
How a Beverage Industry Consultant Can Help Your Brand The global demand for and growth of Bourbon in the last decade didn’t happen overnight or without considerable investment, foresight, and executed planning. At the same time, the “Bourbon boom”… Read More
Ways to Invest in Bourbon In 2020, the Knight Frank Luxury Investment Index reported that the value of rare whiskey – including bourbon – had grown more than 560% in 10 years’ time, causing purchasers… Read More
A History of Bourbon in America Bourbon is distinctly, and deliciously, American. It continues to be made in the U.S., must be aged in American oak barrels, and traces its origins to modern-day Kentucky. From its… Read More
